BLOGS & ARTICLES
New Facebook, Who This?
Perhaps in a bid to stay relevant or to distance themselves from the recent controversies surrounding their brand, Facebook is reportedly looking to change their name…. And fast. First reported by The Verge, Facebook is apparently looking to announce the name change...
Pumpkins, Potions & Promotions
We’re celebrating Halloween with our own custom (spooky) game! We know, it's scary! With Halloween here already, that means the rest of the holiday season is just around the corner. With this in mind we have created interactive games and contests (like this one) which...
Mailbox vs Inbox
In today’s day and age, you have the ability to literally put your business in your customer’s hands, so why wouldn’t you? Although digital has been taking center stage, this doesn’t mean that print should be overlooked! Print is not only one of the oldest forms of...
How To Talk To Your Boss About Social Media – Advanced Methods
Welcome back to our second part on how to talk to your boss about social media! If you weren’t scared away after my last entry good for you, I’m often told I get way too interested in this kind of thing so it’s nice to know I’m not alone. This entry will take a...
The Importance of Building a Social Media Calendar
Although it is needless to say, I’m going to say it anyways- There is a lot of stuff to put on social media! From organic imagery to graphics and everything in between, it's important to keep track of what is being posted and when. This is because with anything in...
How To Talk To Your Boss About Social Media Marketing
I was reading an article the other day that detailed all of the reasons why CEO’s Are Skeptical of Social Media Marketing and came to the realization that, in casino gaming, in particular, marketers and leadership are often speaking two different languages. This also...
Jumpstart Your Creative Juices With A Team Training
At Shank Marketing we strive to keep up with the latest trends and advancements in our industry while also understanding the importance of “tried and true” methods and practices. With this in mind, we’ve created a set of training sessions designed to address some of...
Instagram: Coming Soon To A Desktop Near You
Gone will be the days where we can only post on Instagram from mobile, and it’s very exciting! Of course, there are workarounds... like switching your desktop to mobile view or utilizing scheduling platforms, but this update is going to make so many marketers’ lives...
2021 WIGA Recap
The Washington Indian Gaming Association was held at the Little Creek Casino in Shelton, Washington. The convention was composed of various organizations, vendors, and professionals within the gaming industry. These groups came together to share ideas, past...
Instagram Swipe Up Links Are Moving to Stickers
If you’re like us, you know the great value Instagram Stories can have for a business. Stories are a great place to engage with your audience, include a Call-To-Action, and push additional content that may not be relevant for a post. If you have a following of 10,000+...