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Why You NEED Social Media Marketing
If this pandemic has taught businesses anything, it's that engaging with your customers and guests on social media is critical to long-term success. By engaging with your audience you are able to facilitate a sense of community, answer questions, and stifle the rumor...
Why Should Small Businesses Use Social Media?
In today’s world everyone uses social media, so why wouldn’t that include small businesses too? Utilizing social media can help your business spread information quickly and across multiple audiences. Your potential reach using social media is (typically) significantly...
Instagram Updates Help Creators Making a Living
Ever take a look at how to make a living on Instagram and/or Facebook? Have you gotten started and need help maximizing your profits? This month, they have released new features and tools to support you on your creative journey! On Instagram, users are...
Traditional Media vs. Influencers
We’ve all been told that advertising is expensive, especially if you want quality results. But, what if we told you that isn’t true- at least anymore. Enter influencer marketing, a cost-effective marketing strategy that enables you to reach specific audiences, expand...
The Importance Of Package Design
Have you ever received a package from a brand or private seller that made you say, “Wow”? Have you ever been in a store shopping, picked up the first product in the front to see if it’s what you’re looking for, but the little dent in the corner prompted you to...
Crafting Influencers from Within
By now you should be well “in the know” about the ever-growing popularity of influencers. Influencers come in a variety of shapes and sizes, specializing in everything from luxury lifestyle brands to surprisingly good gas station sushi. For the purpose of this blog,...
How Many Times Should I Tweet?
How Many Times Should I Be Posting to Twitter? Unlike Facebook and Instagram, answering the question about how many times to post to Twitter gets a little complicated. This is because on Twitter, more is more… unless you’re after meaningful replies in which case...
Facebook Does Not Understand Gambling – This Form Could Help
All of us that have worked in casino gaming have probably seen the following phrase a NUMBER of times, “Your ad was rejected because it doesn't comply with our advertising policies. To learn more, view your ad in Account Quality. You can request a review if you think...
Forget “Lion, Tigers, and Bears,” It’s Landscape, Portrait, Square!
Back in the day, there was only one way to size images for Instagram. Everything was 1080x1080px, take it or leave it. This was until Instagram decided to give creators a few more options. Now you can post images to Instagram as the classic square (1080x1080),...
How Many Times Should I Post To Instagram?
So, we’ve already covered how many times you should be posting to Facebook and next on the list is Instagram! Like with all other social media channels, the question is always how often someone should be posting throughout the week. With this in mind, it is also very...