THANK YOU FOR THREE YEARS

THANK YOU FOR THREE YEARS

This may be TMI, but I wanted to write some of it down, then got carried away. So, here it is… Thank you all for three years! Clients and partners, friends and family — I’m very grateful for the huge network of support throughout this whole process...
Virtual Roundtable

Virtual Roundtable

This is an open invite to colleagues, partners, and friends in the casino business to join our VIRTUAL ROUNDTABLE this Friday. This is a no sales zone for vendors (our team included). We are going to hop on a call to listen, discuss, and learn from our collective...
Social Media as Guest Service

Social Media as Guest Service

I submitted this article, “Social Media as Guest Service” a couple months ago, and with everything happening right now it’s rather timely. At Shank Marketing, we’ve been helping our casino clients weather the storm online by providing their...
National Calendar Days #NationalPuppyDay

National Calendar Days #NationalPuppyDay

Posting pictures of puppies to engage people online is absolutely nothing new. March 23, 2020 just happens to be the pseudo-holiday, National Puppy Day. We have been promoting the idea of celebrating National Calendar Days for many years now. Being that people are...
Forget Polished Graphics for Social Media Marketing

Forget Polished Graphics for Social Media Marketing

Organic Content Wins Why pictures of your players will drive more social engagement Why do people go on social media? Most would say that it is to consume content. Sure, connecting with family and friends is nice too, but that doesn’t drive the billions of dollars in...
Facebook Ups The Ante For Advertisers

Facebook Ups The Ante For Advertisers

Facebook Ups The Ante by Jordan CrahanIs it just me or does it seem like not a day goes by where Facebook doesn’t make the news for some type of adjustment they’re making in an effort to maintain a carefully cultivated user experience? Whether it was the algorithm...